Key Conversations

Key Conversations

Hosted by: Cheryl B. Engelhardt

Welcome to Key Conversations, where we talk about all the things to unlock the secrets to exploding your music career. Presented by In The Key Of Success, resources for musicians created by composer, songwriter and...

Episodes

325: Getting to Number 1

Season #3 Episode #325

In our season finale, pianist and #1 Billboard DIY artist Matthew Mayer shares what he did differently with his 12th album that got him to the number 1 slot on the Billboard New Age charts. Do not miss this one! LINKS...
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324: Overcoming Chasing The Label

Season #3 Episode #24

Pop vocalist and songwriter and DIY video phenomenon Jess Godwin talks about honoring your inner-introvert, making a difference with 8th graders, her "Hagrid moment" and powerfully departing from the label-development...
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323: All Things Merch!

Season #3 Episode #23

Vanessa Ferrer, founder of MerchCat, shares her knowledge of how to make the most of merch. Not having merch means leaving tons of money on the table. Hear about this amazing tool and how it can work for your live...
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322: Making your first record at 89 years old

Season #3 Episode #22

Paul Bateman, a 92-year-old history teacher with a lifelong passion for singing and music, shares his insight on never giving up on his dreams and finally recording his first record at 89. Paul gives some serious...
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319: Song A Week: Find your schtick, and run with it.

Season #3 Episode #19

Today I get to talk with the amazing Dina Bach, who writes a new song every week, yes every week. 93 weeks later and still going strong. Listen and get some inspiration to be disciplined and form a habit that moves...
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318: Show Me The Money!

Season #3 Episode #18

Today I talk with Dan Barton, who is in a band called The Barton Brothers, and a composer for commercials. He shares with us the idea of focusing on where your money comes from, and how to separate your active and...
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317: Facebook Ads Simplified: Likes are great but they don't pay the bills.

Season #3 Episode #17

Today we get the inside scoop on Facebook ads from the very talented, and knowledgeable, Kai Ravariere of KR Agency. Likes are great but they don't pay the bills. Find out how to optimize your Facebook ads, and get...
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316: High Level Instagram Tricks for Musicians

Season #3 Episode #16

Rick Barker, the CEO of MIB https://musicindustryblueprint.com, the man who helped launch Taylor Swift into her career, gives some insight to get you on that same trajectory. He also gives high level, insider tips,...
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314: Found.ee and Why Every Musician Needs It

Season #3 Episode #13

Today, sitting on the floor of a SXSW conference room, we make retargeting FUN! I talk with Jason Hobbs, creator of the link-shortening and retargeting platform Found.ee. Jason and I discuss how it can help musicians...
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313: Spotify’s Ability to Boost a Music Career

Season #3 Episode #13

Jason Spiewak, a musician and manager, shares how Spotify can assist musicians with reaching a wide audience. Special bonus: this one is more like a conversation, as you'll hear other working musicians asking him...
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312: Beyond Touring: Licensing, Perfectionism, and Getting The Kids On Board

Season #3 Episode #12

Eric Gowan, a solo artist in the punk rock/alternative genre, shares his insights on what artists can do other than touring as well as using kids as the ultimate cool filter! Also, he's got some great thoughts on...
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311: The Secret Sauce to Boosting A Music Career

Season #3 Episode #11

Zak Sloan, a former teacher and lawyer for abused children, discusses how he made the leap from those jobs into full-time musicianship. He also details how his best marketing tool (spoiler alert: EMAIL!) helps him....
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