🗝️ KEY PRODUCTS & RESOURCES

No matter what your budget or your experience, these tools will help you optimize and profit from skillful and powerful email engagement, branding, and systems setup!

I'm Cheryl, a 2x GRAMMY-nominated artist, certified trauma-informed career coach, and founder of In The Key of Success. I've used all of the techniques found on this page for my own career, and I hope you find something that supports yours!

Template Kits

Pre-written swipe files with subject lines. Plus guidelines on when to send and support materials and directions. Save time and make lasting, profitable connections!

Welcome Email Series Template

Set your fans up for success by swiping my Welcome Series! What you'll get: [ Email #1 ] THE most opened email you will EVER send! Gain respect and authority from your new subscribers. [ Email #2 + #3 ] Give your subscribers a reason to stick around through your content... and start to become true fans. [ Email #4 ] Let your new fans have the opportunity to get to know you by getting personal! Plus tested subject lines and WHEN to send directives!

$17.00 USD

The Fan Challenge Kit

This Kit will get you clear on your goals by showing you some inside charting and awards-process scoops. You'll receive a 9-email swipe copy template series (!!) so you can get your fans engaged to achieve your dreams! Two emails to set up your fans for your big goals, then a 7-day challenge for them to team up with you to get the goals (hit a sales chart? streaming goals? revenue goals? merch sales? These emails will work for you!)

$55.55 USD

ALL of the Email Templates

NOTE: THESE ARE INCLUDED in the ROCK YOUR EMAIL LIST program! Find out more here.Over 40 emails pre-written JUST for you so that you can keep the awesome content flowing! • Included: Subject lines, when to send, and, of course, the emails themselves. TOPICS COVERED: • Cross-promotion • House Concerts • Selling Merch • Patreon • Pre-Releasing Music • Releasing Music • Re-engaging Your List • Pre-saving a single • Tour Tickets • Welcome Series

$199.00 USD

Programs for Email Mastery

Rock Your Email List is the cream of the crop of effective and
powerful email marketing programs. Effective email communications are the #1 thing that will get you the results you want in your career. Period. End of story.

Rock Your Email List

The ultimate course to build, grow, and monetize your email list. With over 12 hours of videos, platform tutorials, pre-written email templates and a powerful community of emailing musicians, you will be fully supported in developing a long-term and long-lasting relationship with your fans. A true-blue, start-to-finish program, made BY musicians, FOR musicians. The only one of its kind!!

$899.00 USD one-time payment

Rock Your Email List {DELUXE Payment Plan}

4 monthly payments of $249.00 USD

The Perfect Pitch

IT'S TIME! FIND YOUR RAVING FANS, BOOK STELLAR GIGS, & SELL OUT YOUR CDS! The Perfect Pitch video course gives you a simple 8-step email formula for getting a YES every time plus pre-written proven email templates! Master the art of writing emails that will fill your inbox with YES's from venue bookers, music supervisors, and the leaders of your next international fan club!

$47.00 USD

Ongoing Group Coaching & Community: AMPLIFY

Amplify | Monthly

AMPLIFY is a community with live coaching for motivated independent musicians. Here, you become masterful at achieving your biggest goals by developing powerful communication skills & creative partnerships while transforming your personal growth & developing keen work habits so you can unlock consistent abundance & fulfillment.

$49

Amplify | Pro

$499

Personal Coaching

Private 1-on-1 coaching sessions with one of the best career and life coaches in the business. Instant leveling up, mindset shifts, planning, and productive action-taking like you've never experienced before.

Coaching - Clarity Call Pack

• Two months of support over two sessions• Email support in between the calls

$1,000.00 USD

Coaching - Golden Key

• Five months of focused and transformational support over five sessions• Personal 1:1 voice memo/chat support between the first and final monthly session

$5,000.00 USD

Platinum Key Coaching

• Five months of regular support over TEN sessions (we become BFFs!) • 1:1 voice-memo and messaging support between sessions • Access to the Core Courses (Rock Your Email List, One Stop Side Hustle, MX4, The Perfect Pitch, The Income Ready Workshop)

$10,000.00 USD

Amplify Access (monthly)

Get Amplify PLUS all access to Cheryl, a top-tier master coach! When you purchase Access, you'll get access to Amplify if you're not already a member, PLUS you'll get voice memo support from Cheryl, 24-7. You can use the voice memo support to text or send audio messages any time you: • feel stuck• need to vent• have a question about anything from marketing your music to having more fulfilling relationships• want to celebrate a win• need to know you're not alone• share a really funny knock-knock joke. Make the most out of your Amplify membership, the community, and the coach you have all right at your fingertips with Access!

$379.00 USD every month

Amplify Access (yearly)

Get all access to Cheryl, a top-tier master coach! When you purchase Access, you'll get voice memo support from Cheryl, 24-7. You can use the voice memo support to text or send audio messages any time you: • feel stuck• need to vent• have a question about anything from marketing your music to having more fulfilling relationships• want to celebrate a win• need to know you're not alone• share a really funny knock-knock joke. Make the most out of your Amplify membership, the community, and the coach you have all right at your fingertips with Access!

$3,799.00 USD every year

Resources for Generating Income

The One Stop Side Hustle Program

Learn how to create a profitable side business, from picking the topic to setting up the landing page to testing the market and finally, growing the customer base.

$197.00 USD

Income-Ready Workshop

Turn your passions into passive income and start to be a player in a multi-billion dollar growing industry of sharing your expertise. This is a live workshop that breaks down everything from strategy to the tech of setting up a successful side hustle or building a completely digital music business that engages with your fans.

$99.00 USD

Not sure where to start?

Start here with this short and easy free mini-course to get you clear on where EXACTLY you are in your career, and what the EXACT next move is!

The Free Musician's Success Cycle

This is a simple, repeatable framework that helps artists focus on the right actions at the right time, replacing overwhelm with clarity and momentum. Instead of trying to do everything at once, you move through distinct phases that align your creativity, strategy, and promotion so your career grows sustainably and intentionally. A free and easy 5-step, short mini-course.

Free

Looking for a new email platform/ website/ all-in-one digital home? Give Kajabi a try for two weeks, free!

*Kajabi is an all-in-one platform that will save you hundreds of dollars a year by combining everything you need: a website, an email list, digital products, even a membership and podcast if you want. The interface is the easiest out there and you never have to worry about hitting subscriber ceilings. Plus, get a free 1/2 hour 1:1 coaching call with Cheryl when you sign up through this link!

Try Kajabi for 2 Weeks