The Muscians Success Cycle by Cheryl Engelhardt

Music Career Growth Starts Here!

Tired of spinning wheels and releasing music to crickets? Trade in crickets for clarity and unlock a profitable and fulfilling career, starting with The Musician's Success Cycle!


Sign up to access The Musician's Success Cycle, a framework to reduce overwhelm while increasing productivity, fans, and income.
Created by GRAMMY®-Nominated musician & music career coach Cheryl B. Engelhardt.

In two easy (and free!) steps, you'll ll have access to your very own Success Portal, starting with a concise but powerful 5-phase series of short videos that will blow your mind and transform how you work at your career. Are you ready?

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Welcome to In The Key Of Success

Hello! You found a place to transform and manifest your ideal music career so that you are truly heard, consistently profitable, and ultimately fulfilled. Created by a musician (Cheryl B. Engelhardt), for musicians (you).

Cheryl started In The Key of Success to show you exactly how to make money with your music, how to market your music, and how to set and get big goals beyond your wildest dreams.

The Success Cycle

is a quick and easy free mini-course designed to blow your mind and transform your career: it's a fast-track to clarity, confidence, and an action plan!


is Cheryl's monthly mastermind that gives musicians the recipe for a long-term successful and fulfilling career, celebrating every step of the way.

1:1 Coaching

is one of the best gifts you can give your life. In addition to 1:1 catered-to-you sessions, you receive 24-7 voice-memo support from Cheryl.

Meet Cheryl B. Engelhardt

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Cheryl is...

  • A GRAMMY®-nominated Artist: Making albums + booking tours + licensing songs, all DIY, means Cheryl gets it. Been there. Done that. Got (and sold) the merch T-shirt. Hear her stuff here.
  • A Certified Trauma-informed Master Coach: Advice is one thing. Being trained to listen to what is truly blocking you, provide life-changing tools, and hold you accountable for what you say you want, is another. Find out more here.

With a GRAMMY nomination, seven records under her belt, six years of touring the USA and Europe from coffee houses to 4000-person festivals, plus over 40 licenses to boot, Cheryl gets what it takes to be a working singer-songwriter. As a composer, Cheryl's scored a bunch of nationally airing commercials, dozens of indie films, and tons of web content including 60+ videos for College Humor. Her work with social justice choirs landed her a feature in People, Forbes, and Harper's Bizarre. Cheryl is no stranger to spinning multiple plates at a time and has mastered living a balanced life with loads of free time, passive income, and the ability to give back to her musician community here.

In The Key Of Success: Designed by the industry's top music career coach

Cheryl started In The Key Of Success, a company of musician resources, simply because she was filling a void. There were no trainings on branding, making money for musicians, email marketing for musicians, or getting out of your own way when she was first starting out or when she hit a wall in her career. After answering many of the same questions at conferences, she realized she had experiences to share and 2,000+ hours of career coaching training to add to the mix, and In The Key Of Success is the best place to lay it all out.

The Musician's Success Cycle

The Musician's Success Cycle is a free framework that outlines the five phases every musician continuously cycles through as creators selling their art.
The benefits of knowing what phase you are in include:

• Clarity on what to do next

• Reduction of overwhelm

• More easily prioritize tasks

• Know when a goal is reached and when to move on

• Increase the speed with which results are obtained

• Stops the spinning of wheels by increasing focus and decreasing "shiny object" syndrome